10 Free Social Media Tools for Small Businesses
Are you a small business owner looking for tools to help boost your business's social media presence without overspending? We've got you covered! Check out this list of 10 free social media tools designed to simplify marketing for small business owners.
Social Searcher
Track and Measure Brand Mentions: Monitor discussions about your brand across 12 different social media platforms, ensuring you stay informed about what people are saying.
Real-Time Notifications: Set up monitoring and email alerts to receive instant notifications whenever your business is mentioned, allowing you to promptly engage with your audience.
Canva
Professional Graphics and Videos: Create visually stunning graphics, images, and videos for your social media posts using a wide range of free templates.
Design and Print: With Canva, you can design and order prints for flyers, merchandise, and more, adding an extra dimension to your marketing efforts.
Buffer
Streamlined Scheduling: Schedule up to 10 posts for three social media accounts, helping you maintain a consistent posting schedule.
Performance Analysis: Analyze your social media performance to gain insights into engagement metrics and audience behavior.
Google Alerts
Web Monitoring: Keep tabs on brand mentions, competitors, and industry keywords across the web, enabling you to stay updated on relevant trends and discussions.
Meta Business Suite (This one is a must!)
Unified Management: Manage your Facebook and Instagram accounts seamlessly from a single interface, simplifying your social media workflow.
Comprehensive Analytics: Track performance metrics, schedule posts, and manage paid ads across both platforms, all from one convenient location.
*Tip: You’ll need to have a Facebook and Instagram business professional account set up to have access to Meta Business Suite. Once these are set up, you can start using the suite for free!
Unsplash
Royalty-Free Images: Access a vast library of high-quality, royalty-free images to enhance your social media posts, blogs, and marketing materials.
ClickUp
Content Calendar: Create and manage a free content calendar to organize and plan your monthly social media posts effectively.
Collaborative Platform: Collaborate with team members on marketing content, streamlining communication and workflow processes.
Bitly
Custom QR Codes: Generate custom QR codes to drive engagement and track the performance of links shared on social media.
URL Shortening: Shorten URLs to make them more manageable and track click-through rates, optimizing your social media content strategy.
Social Mention
Marketing Resources and Tools: Access free articles written by marketing professionals to stay updated on the latest marketing trends and tools.
MailChimp
Email Campaigns: If you’re just starting out, use MailChimp's free plan to send email campaigns to up to 500 contacts, complete with access to campaign analytics and an easy-to-use email template builder.
These 10 free social media tools offer invaluable resources to small business owners looking to enhance their social media presence on a budget. What social media tools do you use to market your small business? Let us know in the comments!
